My Mission Statement:

I have been Marketing online for over 20 years now, and as a result, my links, programs, and blogs have become a "sprawling empire" of sorts. This blog is a new hub of influence for my online activities, as well as an attempt to centralize information I have gathered for so long. Go to my first post on this blog entitled "New Beginnings" to learn more.

Thursday, August 19, 2010

Traffic Exchanges eCourse - parts 1-3

Traffic Exchanges eCourse - Part 1

Just The Basics:
Q: What is A Traffic Exchange?
A: A traffic exchange is very simple really. It is a web site program that allows you to send advertising to others in exchange for viewing ads belonging to other members (whether actually visiting their site in a special, timed browser, or clicking on a banner or text ad).  These programs give you a very powerful way of:
  • advertising your products or services to a large number of people.
  • Checking out what others are promoting.
  • Getting ideas about how to target your campaigns by seeing what the competition is doing.
  • Branding yourself, gathering leads, and selling your products

All Traffic Exchanges are member sites. For that reason, you will have to open an account with each exchange you want to join. This is pretty easy and takes only a few short minutes to complete. Most traffic exchanges are free to join, with options to "upgrade" with varying levels of benefits.
Q: How Do I Get Started?
A: In order to sign up, you will be asked to enter your name and a valid email address. You might also be asked for your web site information if you have one. During the sign-up process you may be asked to choose a username and password that will be used to access your member's area. Some exchanges will automatically assign you a user number and an auto-generated password. The password can usually be changed inside the member's area after your first log-in to the account.

After you hit the "submit" button on the sign-up form, you will receive a validation email. You need to click the validation link in this email in order to prove that the email address you have used to register your membership is actually yours. This is done to insure that you get important support emails, and program updates. You will need to look in your email "inbox" for a subject line that reads "Validate Your Account", "Verify Your Account", or something similar. Open this email, and you will find a clearly marked validation link. Just click on the link and you will be taken to a confirmation page where you will be instructed on how to log into your account using your username and password.

All traffic exchanges operate on a credit system. Members earn credits by completing various required actions, and then use those credits on web site visitors, banner ad impressions, text links, and possibly (depending on the Traffic Exchange), email solo ads.

If you maintain active memberships in a few of the top Traffic Exchanges, you can generate a huge flow of
traffic to any web site you wish to promote. Used properly, Traffic Exchanges are a very effective way to promote just about anything!

What's Next?:
Continue to the next lesson by clicking the link below:

Traffic Exchange eCourse (Part2):


Setting Up Your Traffic Exchange account:

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