My Mission Statement:

I have been Marketing online for over 20 years now, and as a result, my links, programs, and blogs have become a "sprawling empire" of sorts. This blog is a new hub of influence for my online activities, as well as an attempt to centralize information I have gathered for so long. Go to my first post on this blog entitled "New Beginnings" to learn more.

Thursday, August 19, 2010

Traffic Exchanges eCourse - Part 2

Traffic Exchanges eCourse Part 2:
Setting up your account:

Setting up your account basically involves adding your web site, banner ad, and (if applicable) text link. Look to the member navigation menu for a link that reads ‘My Websites’, ‘Add Sites’, ‘URL Manager’, or something similar.
This link will take you to the page where you may enter your Target URL(s). A Target URL is the website address you wish to send traffic to.

Here you will enter a title for your site, along with the URL, and submit this information. Some exchanges may also ask for a brief description of each site, or ask you to select an appropriate category from a drop-down menu so your site will be shown to a more targeted audience.

Your site must not "break frames" (a site with coding that "breaks out" of the surf bar) as this type of site will disrupt the process of generating traffic for other members of the exchange. In some cases, you will be required to click a ‘test’ button that checks your site for frame-breaking code before it is accepted into the system. However, some sites are manually checked by the site admin before being approved.

Each traffic exchange is likely to have its own set of rules regarding the types of sites that are allowed. While some exchanges do not allow the use of rotators, others may not mind their use. Some programs have banned paid-to-promote sites, as well as programs that appear to be ponzi schemes, from rotation. Be sure to read the terms and conditions of each exchange before submitting your target URL(s).

The process of adding banner ads and text links is pretty much the same as that for adding your target URLs. Just find the appropriate menu link and insert the correct information into the submission form to enter your banner and text ads into the member rotation.

Some confusion may come up when setting up banners for rotation. First you must have an image of the banner hosted somewhere on the internet. Usually, the program that you are promoting will give you an image url or tell you that you need to copy the image and upload it to your own hosting account.
Either way there will be two urls to be added when entering a banner. One will usually say" target url". The "target url" is the page you want a person to see when they click on the banner (the page you are promoting). The other will usually say "image url". That is the location on the internet where your image
file is hosted (usually ending in "gif" , "jpeg", or "jpg". Some exchanges will also allow an "alt text:" box. Alt text is what someone will see if for some reason the banner is not available because of some sort of server glitch. (Yes even the best hosts sometimes have glitches). This will also show whenever some one mouses over the image. I usually place the name of the opportunity between the quote marks.
Whats Next?:
Continue to the next lesson by clicking the link below:

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